prof. e.

Mass Communication, [multi]media, methodology and much, much more!

The Sky is FALLING…And You Won’t Believe Who’s Responsible!

Posted by prof e on November 23, 2016

misleading-fake-news-sitesThere’s been a lot of discussion lately about the potential danger of fake news. Apparently we’re a lot more gullible and susceptible to misinformation than anyone imagined, and IT IS KILLING DEMOCRACY! Okay, that conclusion may be overstating it a bit, but the number of media and political analysts who are wringing their hands over the outcome of the recent election seems to be growing. And seeking an explanation (or scapegoat), some are pointing the finger at fake news.

The proliferation of satire, fake news, clickbait, propaganda, and commentary masquerading as news is undeniable. While there have always been people with an agenda spreading lies and hearsay, the dynamics have changed in recent years. Social media platforms provide opportunities to people who, before social media, had to work a lot harder to gain an audience. For those familiar with Ryan Holiday’s “trading up the chain” approach to media manipulation, this should come as no surprise.

There have been quite a few excellent summaries of the issue. Some have questioned whether media platforms like Google and Facebook bear responsibility (here, here, and here); others have reported on specific case studies (here, and here), and efforts to combat (or at least categorize) the growing number of questionable sites (here). A new report from Stanford suggests that we have a lot of work to do while MediaShift proposes a role for journalism programs.

I have a few suggestions of my own.

  1. In a world where anyone can be a source of news, what we need is for everyone to behave like a journalist when confronted with new information. Remember the motto of skeptical journalists everywhere: “If your mother says she loves you, check it out!” We need more skepticism and less single-source research.
  2. For those of you who prefer social media for your news…because it’s free, quick, and often fun…remember that you get what you pay for. Unless you read in-depth from multiple and diverse sources you can’t consider yourself an informed consumer of news.
  3. Learn about confirmation bias and make a commitment to discovering your own vulnerability. Until we take a long, hard look in the mirror we have no right to point out the bias in others.
  4. And finally, don’t share anything on social media unless you’re willing to vouch for its accuracy and authenticity. That rule alone will do wonders to improve the overall news IQ of our democracy.
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One Response to “The Sky is FALLING…And You Won’t Believe Who’s Responsible!”

  1. Kyra Aguilar said

    In the textbook it is said that journalism is the rough draft of history. When reading this and thinking of the text we have to think of the rough draft we’re now making. Being as in the draft is hardly ours due to new software that can get the job done faster and cheaper. It should also be remembered that this “Writer” can mess up text and has the power to persuade hundreds or thousands of readers. So I agree when it is said if you get your news from unreliable, fun, free sites or social media that’s what your going to get. But that is why we must be our own journalist and keep skeptical and research for our own food of thought.

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